What to organize a company event but don’t know how to start? Follow this guide and ask yourself these questions.

Why are you organizing a company event?

When organizing a company event, you need to start with a clear purpose.  Are you organizing a seminar to promote team bonding? Are you inaugurating a new place or product? Are you celebrating a birthday or a company anniversary?


Deciding why you are throwing a company event is important as it will determine how you proceed. You don’t organize the same event for all purposes. The details of the event – who to invite, the decorations, the entertainment, the food and the budget will depend on making this first decision.

What is your budget?

The budget you need to set is dependent on the type of event you are planning.  How much you can and are willing to spend will impact the quality of your event.  Different venues, caterers, entertainers, decorators will charge you different rates. Decide on your budget and choose the service providers that will give you the quality you want for the budget you have.

What kind of food will you serve and how?

There are a variety of ways you can provide your guests with food, choose the one that matches your event type.

A sit-down dinner

A sit-down dinner is the pricier option but, it is also the most intimate. Seating your guests down for a meal allows them to hold real discussions around the table and in small groups. Once the dinner is over, you will want to provide some entertainment, such as dancing which will bring your guests to continue their good time.

A cocktail party

A cocktail party is the most popular choice for a corporate party. This will allow your guest to stroll around, sampling the food and drink, while chatting with different people and enjoying the entertainment provided. The cocktail party is also a little cheaper than a sit-down dinner.

A buffet spread

A buffet is an alternative solution that combines elements of the sit-down dinner and the cocktail party. If you are holding the event to launch a new food product, it’s also a great way to show off the product and give people a taste of what you have created.

How to connect everything?

Planning an event means you have to think about a lot of things – finding a venue, finding a caterer, finding equipment, finding entertainment.  There is also the coordination during the event itself. It’s not easy.  One of the best and most efficient ways to make sure your event comes together smoothly and happens just the way you want it to is to use an event planning agency.  While an agency fee’s might be an additional expense, in the long run you will actually save time and money as event agency know where to find the best local providers. They might even be able to get you a venue and other event needs at a lower price than if you had tried to do it yourself.  Hire an event planning agency, tell them what kind of event you want, then sit back and enjoy your company event.